Tips for fundraising online

1. Choose a clear, compelling title – Make it easy to understand what you're fundraising for.
2. Tell your story – Share why the cause matters to you. Be personal and authentic.
3. Add photos and videos – Visuals make your page more engaging and trustworthy.
4. Set a realistic target – It motivates donors and gives a sense of progress.
5. Share information about our work - As the UK’s leading HIV charity, Terrence Higgins Trust is committed to ending new cases of HIV in the UK by 2030, eradicating HIV stigma, and supporting people to live well with HIV. For over 42 years, they’ve been at the forefront of the fight against HIV—delivering life-saving services, campaigning for change, and ensuring HIV doesn’t hold anyone back. Find out more at www.tht.org.uk.

1. Share on social media – Use platforms like Facebook, Instagram, and X (Twitter) to reach your network.
2. Email your contacts – A personal message often works better than a generic post.
3. Use QR codes – Great for posters or flyers
4. Update regularly – Keep supporters informed with progress and milestones.

1. Be the first to donate – It sets the tone and shows commitment.
2. Thank donors publicly – Gratitude encourages others to give.
3. Use milestones – Celebrate when you hit 25%, 50%, etc., to keep momentum.
4. Link with events – Tie your page to a challenge, celebration or event.

1. Share the impact – Let donors know how their money helped our work at Terrence Higgins Trust. 
2. Keep the page open – Donations often come in after the event.
3. Countdown - Let people know their donation will help you get closer to your target.

Don’t forget to tell us about your fundraising, so we can support you every step of the way.

Complete this short form or email [email protected] and we'll be in touch.